The story of Moscot
by Mathias Stering on Sep 07, 2022
MOSCOT is as much New York, and Lower East Side, as it gets. The family business has a history that stretches back over 100 years in Manhattan, and through five generations. When immigrant Hyman Muscot sold glasses directly from his wooden cart on Orchard Street in 1899, he was completely unaware that right then and there he was laying the foundation for what would become one of the world's most respected eyewear brands.
MOSCOT today offers two categories of frames, Original and Spirit Collections. The Original Collection takes its inspiration from how glasses were created within the family business from the 30s to the 80s, with Lemtosh, Miltzen and Zolman being their most famous models. The Spirit Collection has a more modern touch but still manages to retain the DNA of the family business.
Although MOSCOT has become a global brand, their goal is to remain at heart the neighborhood store they have been since 1915. CEO Harvey Moscot (4th generation) visits some of their stores daily and helps with eye exams to get a chance to sit down with the people who actually live in the area. If we forget who we are, and who we actually exist for, we will never succeed in passing on our legacy.
Zachary Moscot (5th generation) who today holds the role of chief designer says,
“I want everyone who wears our frames to know that they are wearing something more than a regular pair of glasses. It's part of New York. Part of our history. Part of our own family. Our customers should both see and feel our awareness of the details and quality, and our love for the timeless. That's what makes a pair of MOSCOT frames special.”