PRIVACY POLICY

Purpose of the policy

We care about your privacy. We want you to feel safe when you entrust us with your personal data. That is why we have drawn up this policy. It is based on two sets of regulations regarding the processing of personal data in the optical industry, the Patient Data Act and the new General Data Protection Regulation, and clarifies how we work to safeguard your rights, your privacy and your safety as a patient

The purpose of this policy is to let you know how we process your personal data, what we use it for, who can access it and under what conditions, and how you can exercise your rights.

 

Why do we need your personal data?

We process your personal data mainly to fulfill our obligations towards you. Our starting point is to process no more personal data than is necessary for the purpose.

We need your personal data in order to provide you with good service and correct treatment regarding vision care. The personal data we receive or have that is related to vision care is handled in our medical records, such as the results of our vision examinations. This data falls under the Patient Data Act and we are obliged to store it for at least 10 years.

We also want to provide you with a good service in terms of marketing, follow-up and information. We also need your personal data to comply with laws and to perform customer and market analysis. For this we need your consent. If you are a new customer, we will ask you this question. If you are an existing customer, in most cases we have your consent.

You have the right to withdraw your consent at any time. We will then no longer process your personal data or obtain new ones, provided that it is not necessary to fulfill our obligations under contract or law.

What personal data do we process?

We only process personal data when we have a legal basis. We do not process personal data other than when it is needed to fulfill contractual and legal obligations. Here are examples of the personal data we process:

- Name

- Your address

- E-mail address

- Telephone number

- Fax number

- Age

- Date of birth

- Gender

- Title

- User name

- Debit card number, credit card number and other bank-related data

- Data that you registered voluntarily and voluntarily provide

 

How do we access your personal data?

We also access your personal data in the following ways:

- Data that you provide to us directly

- Data recorded when you visit our website

- Data we receive from public records

- Data we receive when you hire one of our employees

- Data we receive when you sign up for newsletters and other mailings

- Information we receive when you respond to questionnaires and surveys

- Information we receive when you contact us, apply for employment with us, visit us or otherwise contact us

What information do we give you?

When we collect your personal data for the first time, we will inform you about what we will use it for, what your rights are under data protection law and how you can exercise them. You will also be informed about who is responsible for the processing of your personal data and how you can contact us if you have any questions or need to make a request or inquiry relating to your personal data and/or rights.

Is your personal data processed in a secure manner?

We develop procedures and working methods to ensure that your personal data is processed in a secure manner. The starting point is that only employees and other persons within the organization who need the personal data to perform their tasks should have access to it.

For sensitive personal data, we have put in place specific access controls, which provide a higher level of protection for your personal data.

Our security systems are designed with your privacy in mind and provide a high level of protection against intrusion, destruction and other changes that could put your privacy at risk.

We have several IT security policies in place to ensure that your personal data is processed securely.

We do not transfer personal data in cases other than those explicitly stated in this policy.

When do we disclose your personal data?

Our starting point is not to disclose your personal data to third parties unless you have consented to it or unless it is necessary to fulfill our obligations under contract or law.

In cases where we disclose personal data to third parties, we draw up confidentiality agreements and ensure that the personal data is processed in a satisfactory manner.

Responsibilities

The company (Aktiebolaget Bågar & Glas i Gamla stan) is the data controller, which means that we are responsible for how your personal data is processed and that your rights are safeguarded.

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